How it works
A Visility audit measures how visible your business is to the AI assistants people now turn to for recommendations. It also shows you who they recommend instead.
- 1
A short call
We talk through your business, the services you want to be found for and the places you serve.
- 2
We ask the assistants
We write the questions people really ask about those services in your area, in their own words. Then we put each one to ChatGPT, Gemini, Google AI Overview and Google AI Mode, five times on every assistant.
- 3
We count every answer
We read every answer and record every business it recommends. Nothing is estimated. Each figure in the report is a count, shown with what it is out of.
- 4
You get your report
It shows where you stand on each assistant and which questions you hold, could win or are losing. It names who is recommended instead and quotes every question you lose in full. It also lists the pages the assistants quote and prints every question asked.
- 5
We walk you through it
We go through the report with you on a call and show you where to start. If you'd like to keep track over time, we can talk about quarterly reports too.
The principles behind the measuring are on the method page.
Common questions
What is AI visibility?
It's how often AI assistants recommend your business when someone in your area asks them who to choose. It's measured as a frequency: how many answers named you out of the total.
Which AI assistants do you check?
ChatGPT, Gemini, Google AI Overview and Google AI Mode. We measure each one separately because they often disagree about the same business.
Can you guarantee that ChatGPT will recommend my business?
No. Nobody controls what these assistants say, and anyone who promises a ranking is guessing. What we can do is measure where you stand, explain why, and track how it changes over time.
Why ask each question five times?
The assistants don't give the same answer every time. Asking each question several times turns a single yes or no into a frequency you can rely on.
Is this the same as SEO?
They're related, but not the same. A search engine lists links. An AI assistant writes one answer and names a handful of businesses. A business can rank well on Google and still be left out of the answers.
Do you only work with UK businesses?
Yes. The assistants answer differently from one country to the next. People in the UK ask in their own words, and the assistants read UK sources here. An audit has to be built for the place it measures.
Can I check the results myself?
Yes. Every question is printed in full in the report, so you can ask any of them yourself and see what comes back. Answers vary from one ask to the next, which is why we ask each one several times.
How much does an audit cost?
It depends on your business and how much you'd like measured. We'll talk it through on the call.
See your own report.
A short call to walk you through what the audit would cover for your business.
Book a call